Travel Agency – Booklet Design
Objective & Approach
Booklet designs require a sustained level of cohesion and inspiration to deliver a professional product. They required an informational booklet that seamlessly communicated all of their company’s information in an easily readable and attractive way.
The Brand Republic executed the design from start to finish that effortlessly communicated the professionalism of the Brillanz brand. Basically, For Travel Agency, we designed a booklet that simple yet bold.
The booklet design had to convey information and visual elements that grabbed the attention without being overwhelming.
The designers at the Brand Republic focused on creating the minimalist final product. The most important aspect to consider when designing was showcasing the content in an easy to understand way while including non-distracting visual components.
Text and pictures complement each other perfectly, placed side-to-side along with the same pages.
One of the most important features when developing a booklet design is the cover. The graphic elements we used on the cover were understated and used simple structural design, namely lines and shapes, to convey essential information.